The first step to attracting engaged, qualified leads – I’m talking people flocking to your social media feeds, piling on in the comments of your articles, and swarming the stage at your next live speaking engagement – the first step to this level of engagement is to figure out what you’re doing right and on which channels you already have an established community.
But, an engaged following is more important than a large following, so we’ll look at community quality as well.
